According to Benchmarking Company, a consumer research firm, 67 percent of women are more likely to buy a beauty product if they read a positive comment about it on a blog, a message board, or an online social network. In the past, my poor product purchase mistakes and my cosmetic graveyard spurred me to start my own blog because I was looking for honest, smart, and independent reviews of beauty products.
Including this blog, listed below are other smart and honest beauty blogs:
Barb's Beauty Tips For Babe's Over 60
Perfume Posse (Read the most touching post about the blogger's mother's purse.
We Love Beauty
You can find others located at the top of my page under "Sassy Sites" and don't forget to check out Coutorture, an online magazine, with links to hundreds of blogs.
(Sources: Self Magazine)