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Beauteous Tuesday: Hairs My Story, Sad but True

Posted on Jun 10, 2008 at 6:00AM

Having spent a fortune at the salon last Monday (tint, highlights, lowlights, cut), I spent a week in my faded pink ball cap to reduce my newly purchased hair color from fading. Hairs my story, sad but true: I have been known to walk out after an expensive day at the salon, paying hair-raising prices, and re-cut my hair, re-tint my hair, or re-highlight my hair.

picture of box of L'Oreal Hi-Light Styliste Ice Champagne hair productAfter letting the natural oils run through my hair this past week -- again, to reduce the fading -- I washed, conditioned, and styled my locks. Hairs my story, sad but true: I needed some color around my face. So I threw on my cap, ran to CVS, and purchased a tried-and-true favorite, L'Oreal Paris Hi-Light Syliste , $11.99, (H90 Ice Champagne) for medium to light blonde color-treated hair. Shhhh, don't tell Kev, my stylist extraordinaire.

I combed H90 on pieces of hair around my face, I conditioned my hair and reapplied my faded pink ball cap again. After washing my hair later that day, the color of the highlights were soft, not brassy.

I've got to tell you, girls, I've spent big money to keep my dirty blonde and gray locks looking like they did when I was a prepubescent blonde, but sometimes I wonder if I could create this look at home on a monthly basis for a fraction -- I mean, a fraction -- 1/20 specifically -- of the price.

Beautynomics: In the post I wrote last week -- Is Consumer Vanity Outweighing Fear of Recession? -- the question was posed with regard to what luxury consumers will forgo in a recession. Admittedly, not only are salons grumbling about losing clients, but I have heard clients grumbling about the cost of services -- yours truly included.

picture of Heather LocklearCelebrity Beauty Secret: Look at Heather Locklear, age 47, who appears to be getting younger, who represents L'Oreal for the Superior Preference campaign. Okay, I'm sure Heather is not applying the color herself or worrying about salon prices, but she does use a DIY L'Oreal product. What's Heather's beauty secret? Heather Locklear’s glorious blonde locks owe their claim to fame to Superior Preference color #9 ½ BB (Extra Light Beige Blonde).

Hairs my story: Although I won't forgo my regular salon visits as of now, in this tight economy, I will squirm a little when I pay my salon bill.

How about you? Will you look for cheaper options for your hair?

1 Comment --
posted by Parisjasmal
Tue, 06/10/2008 - 11:01am

HA HA!!I have been known to pay good money for a cut, color, and style only to come home crying and chopping my hair again. I have also used a dangerous concotion of bleach and water to try to get rid of bad color.So sad.I have been known to color my own hair, but it is never my first choice.Heather's hair looks amazing. I would bet she goes to Oscar Blandi, Rita Hazan, or Kim Vo rather than use L'oreal. I am a cynic.



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cartoon of woman being pulled bg a doctor with the words face liftingPlease excuse the construction on the blog.   We are undergoing yet another facelift.  If you have any questions, please email us at GWBBBlog at gmail dot com.

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